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10 viral TikTok beauty products trending for summer

Laneige/elf/Sol de Janeiro

These viral TikTok beauty products are actually worth the hype

When beauty recommendations go viral on TikTok, we assess them with a careful eye. Remember when TikTokers were shaving down their teeth with nail files against every dentist’s advice? We’ll repeat it loud and clear: Just because you see it on TikTok, doesn’t mean it’s a good idea. 

That being said, there are also lots of TikTok-approved beauty products that are truly worth the hype (and completely safe — no emergency dental repair treatment needed). These products, ranging from tried-and-true classics to new innovations, have caught the attention of TikTok beauty influencers because they’re actually good, and if you’re looking to refresh your vanity, they’re certainly good investments. 

Ahead, you’ll find 10 TikTok-beloved beauty products that are trending for summer. We’ve selected them not only for their popularity, but also for their quality and reliability. Many of these products are favorites we’ve tested ourselves or from trusted brands in the beauty space.

In this article: Neutrogena Ultra Sheer Dry-Touch Water-Resistant and Non-Greasy Sunscreen Lotion, e.l.f. Halo Glow Liquid Filter and Complexion Booster and Supergoop! Glowscreen SPF 40 Sunscreen with Hyaluronic Acid + Niacinamide

The best beauty products we’re grabbing for summer

Summer beauty routines vary quite a bit from their colder-weather counterparts. Most importantly, extra time spent in the summer sun means your sun protection needs to be at its highest and strongest (although year-round sun protection is also recommended). Therefore, we’ve found two TikTok-famous sunscreens that deserve a place in your skin care lineup. 

In the summer, you may want to swap your perfume for a lighter, more refreshing body mist. Our TikTok-approved favorite, by Sol De Janeiro, comes in six summery scents. 

As for a makeup routine, in the summer, we like to keep it simple. Think: minimal products for a dewy, glowy, sunkissed finish. With that in mind, we’re keeping a radiant-finish skin tint, a fruity lip balm, bronzing drops and a super-strong brow wax close by — and our picks have all garnered a strong TikTok following. 

Read on to see our list of ready-for-summer beauty products that have both the TikTok and the BestReviews stamp of approval. 

Best TikTok-viral beauty products for summer 2024

Neutrogena Ultra Sheer Dry-Touch Water-Resistant and Non-Greasy Sunscreen Lotion

Although you should be wearing SPF year-round, in the summer, it’s important to amp up the SPF factor in your lotion if you’ll be spending more time outdoors. This drugstore staple product has risen to TikTok fame based on its non-greasy, matte finish that’s a far cry from the gooey sunscreens you likely grew up with. The SPF 70 lotion comes in a 3-ounce container that’s travel-friendly for all your summer adventures. 

L'Oreal Paris Makeup True Match Lumi Glotion

We love a versatile beauty product that can be used in a number of different ways — and so does TikTok. This glowy lotion can be worn alone for an all-over dewy appearance, under foundation for a more subtle radiance or it can be applied on target areas of the face like a liquid highlighter. And don’t worry about it drying out your skin: The formula contains glycerin and shea butter to deliver hydration while you wear it. 

SOL DE JANEIRO Hair & Body Fragrance Mist

Even if if your summer plans don’t involve a tropical destination, a few spritzes of this fruity, floral body spray can transport you there (mentally, at least). There are six Brazilian-inspired scents to choose from, like the 68 fragrance, which wafts of pink dragonfruit, ocean air and sun musk. 

e.l.f. Halo Glow Liquid Filter, Complexion Booster

This multitasking product can help you achieve a radiant summery glow. Like a liquid filter for your face, the makeup-skin care hybrid product can be used alone, under foundation or in target areas of the face as a highlighter. It’s infused with hyaluronic acid and squalane to hydrate your skin while you wear it. It leaves an illuminated finish. 

LANEIGE Lip Glowy Balm

At BestReviews, we’re big fans of LANEIGE’s lip care lineup, and we’ve tested and enjoyed many of the products ourselves. This deliciously scented balm is a standout moisture-coating formula, which includes hydrating murumuru and shea butter. Of course, the yummy scents don’t hurt either. There are seven to choose from including blueberry, vanilla and gummy bear. 

Supergoop! Glowscreen SPF 40 Sunscreen with Hyaluronic Acid + Niacinamide

If you’re going to be spending time in the sun, don’t forget to slather on sun protection. This glowy tinted SPF 40 sunscreen is an elevated take on your white, gooey drugstore find since it hydrates skin (thanks to hyaluronic acid), adds a radiant finish to your skin and it acts as a primer if you want to follow your SPF application with makeup. 

Anastasia Beverly Hills Brow Freeze Extreme-Hold Laminated-Look Sculpting Eyebrow Wax

Styling your eyebrows is an easy way to upgrade your summer makeup routine while still maintaining an overall natural look. This oil-free styling wax will help you get the popular laminated brow look without a pricey salon visit. It lifts, tames and sculpts every eyebrow hair with extreme hold that lasts all day. Use it with the Anastasia Beverly Hills Brow Freeze Applicator for best results. 

Tower 28 Beauty ShineOn Lip Jelly Nonsticky Gloss

Sticky lip glosses will have your hair clinging to your pout as it blows in the summer breeze. Instead, we recommend this nonsticky formula from Tower 28. It’s specifically formulated for sensitive skin, so it has the shine of a gloss, the comfort of a balm and a touch of sheer color without any irritation. Its nourishing ingredient list includes apricot kernel oil, raspberry seed oil and vitamin A- and E-rich rosehip oil.

Drunk Elephant D-Bronzi Anti-Pollution Sunshine Serum Drops

Add a drop or more of this liquid to any Drunk Elephant serum, oil or cream. It’ll leave a bronzy wash of color that adds a healthy-looking glow along with skin care benefits. It’s antioxidant-rich and infused with peptides to help boost skin elasticity and barrier function. 

Sacheu Stay-N-Peel Off Lip Liner Tattoo

If you’re looking for a transfer-proof, smudge-proof and water-resistant solution to lip liner, look no further. This peel-off lip liner stain will help define your pout but it stays budge-proof for up to 12 hours. Simply trace the applicator along your lip line and let it dry for 10 to 15 minutes. Then, gently peel off the dried formula and you’ll be left with a long-lasting lip stain on the rim of your lips. 

Prices listed reflect time and date of publication and are subject to change.

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