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Expert Shopper Holiday

Amazon’s ‘The List’ is filled with holiday gifting ‘obsessions’

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Amazon’s ‘The List’ has all the bestselling coveted brands in one place

The holidays are just around the corner, and if you're still searching for the perfect gifts for the friends and family on your list, you're going to want to read this. Amazon's "The List" is a curated shopping page filled with more than 100 of the hottest brands, including new arrivals, fan favorites, celebrity collaborations, and standout small businesses — a one-stop shop for all things trendy and desirable. In other words, it's the perfect place to finish up your holiday shopping.

What makes "The List" so special? It’s all about customer obsessions — Amazon has handpicked items that are not only popular but also unique. These products have been selected based on their rapid growth, exceptional reviews, and the buzz they’ve generated among shoppers. From cutting-edge gadgets to chic fashion pieces, each item on "The List" is a testament to what’s trending — and what's bound to be a hit this holiday season. And with a mix of established brands and new arrivals, you can discover gifts that are both familiar and ahead of the curve.

In this article: e.l.f. SKIN Bronzing Drops, SMEG Mini '50s Retro-Style 3-Cup Electric Kettle and CIDER Women’s Color-Block Cropped Collared Shirt

The best part? Shopping "The List" means you can find great deals, from automatic discounts to coupons on product pages. Check out the list below for some gift ideas straight from "The List," or explore the page yourself to find the perfect items for those hard-to-shop-for giftees in your life.

Shop 'The List' to find all of Amazon's holiday gifting 'obsessions' in one place

e.l.f. SKIN Bronzing Drops

Achieve a radiant glow with e.l.f. SKIN Bronzing Drops — versatile, cruelty-free drops that add a sun-kissed finish to any makeup routine.

SMEG Mini '50s Retro-Style 3-Cup Electric Kettle

Bring vintage charm to your kitchen with the SMEG Retro Electric Kettle, available in six vibrant colors with an iconic 1950s design.

CIDER Women’s Color-Block Cropped Collared Shirt

With bold color combinations and a flattering fit, this color-blocked sweater can be worn for holiday parties or everyday events for the rest of the chilly season.

Beats Studio Pro x Kim Kardashian – Bluetooth Noise-Canceling Headphones

Beats Studio Pro headphones bring you premium sound with style — especially this set, designed in collaboration with Kim Kardashian.

SALT & STONE Scented Candle for Women & Men

SALT & STONE scented candles come in a variety of fragrances, but all of them are hand-poured and designed to provide long-lasting, aromatic ambiance for your space.

TELFAR Medium Shopping Bag

TELFAR is the viral bag brand that's been a must-have for a few years now. The Medium Shopping Bag is just the right size to carry essentials, making it a practical and chic holiday gift.

Youth To The People Superberry Glow Dream Mask

Revitalize your skin care routine with the Superberry Glow Dream Mask, packed with antioxidants to hydrate and brighten for a radiant complexion.

Graza Extra Virgin Olive Oil Variety Pack

Culinary enthusiasts will love this two-pack of flavorful, high-quality olive oils, perfect for enhancing any dish.

Ultimate Ears WONDERBOOM 4 Portable Waterproof Bluetooth Speaker

Take the party anywhere with the Ultimate Ears WONDERBOOM 4 Bluetooth Speaker. It's portable, waterproof and delivers powerful sound, making it a must-have for holiday gatherings and beyond.

CIDER Sweater Vest Women Crewneck Sleeveless Cropped Sweater

Stay cozy and stylish with a chic sweater vest from CIDER. Its crewneck, sleeveless design is perfect for layering, offering both warmth and a trendy look for the colder months.

Starface Hydro-Star Clear Big Pack, Invisible Hydrocolloid Pimple Patches

Keep skin clear with Starface’s Hydro-Star Pimple Patches — invisible, hydrocolloid patches that effectively treat blemishes.

Prices listed reflect time and date of publication and are subject to change.

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